PRODUCER
WB 100 Anniversary Global Artist Program
Created 13 global partnerships with artists from around the world to reinterpret classic WB IP through original artwork. The art was then turned into limited edition licensed products and sold on a special section of the WB Store.
125mm+ earned media impressions
Full Line of consumer products available on WBshop.com, Amazon and fashion brands.
Video Content created 4 individual artist videos highlighting everyone’s unique story and 1 master program reel. Content shared on WB social media outlets.
Client: Warner Bro Entertainment
Agency: Cartwheel & Co
